Greens’ QR approach

Innovative: Greens candidate for Fowler Bill Cashman with the QR (quick response) code that can be used on polling day for the tips on how to vote. Picture: Simon Bennett
Innovative: Greens candidate for Fowler Bill Cashman with the QR (quick response) code that can be used on polling day for the tips on how to vote. Picture: Simon Bennett

Fowler Greens candidate Bill Cashman refers to it as the “funny little box-of-blocks”.

Now in the electorates of Fowler and Werriwa, The Greens will use material that has a Quick Response, or QR code, to extend their voter reach.

“On our Fowler and Werriwa polling booths The Greens will be displaying material that has a QR (quick response) code that can be read with a mobile phone and a free barcode-reading app,” Mr Cashman said.

“Most people would be familiar with the funny little ‘box-of-blocks’ that appears in a lot of commercial material and is used for ticketing for travel and into venues.

“Our unique QR codes will allow Fowler and Werriwa voters with smartphones to quickly access our Greens how-to-vote cards online.

“They won’t need to carry a paper version with them.”

Mr Cashman said both electorates had close to, if not more than, 40 polling places where people could make their votes in this year’s Federal election.

He said there were simply not enough volunteers to man each of the polling places and the QR codes allowed residents to get the information they needed as soon as they needed it.

“We want to have as many supporters on the booths in Western Sydney as we can because this is the best way to engage with voters,” he said.

“However, the reality is small parties and independents struggle to compete with the big parties for sheer numbers of booth workers, so we decided to be more innovative and make it as easy as possible to vote Greens.

Mr Cashman said the use of QR codes would also appeal to younger voters.

“We believe that having a QR on our coreflutes at polling booths in Fowler and Werriwa will appeal to our committed voters, many of who don’t want paper printouts, and those people who are considering The Greens but find that not having a how-to-vote advice makes it difficult,” he said.

“There are a lot of folk out there who do everything online.

“Having a QR on our Greens coreflutes in Fowler and Werriwa and offering all voters our easy-to-use Greens website gives them the option to do the same when they vote.”